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Ex-Versent executives establish new technology consultancy Nexifi

Posted on March 12, 2025




A brand new expertise consultancy – Nexifi – has been launched in Melbourne by former Versent executives Robert Frendo and Carl Rigoni, with a workforce of over 30 professionals already in place.

Nexifi will supply a variety of technique, product growth, and optimisation providers grouped round CX and digital, knowledge & AI, cloud & DevOps, and CRM (buyer relationship administration), with a workforce crossing from Rigoni’s 2018-founded digital consultancy SixSix. .

“After seven years as CEO of SixSix, I’m thrilled to announce the launch of Nexifi,” Rigoni acknowledged. “Beginning a brand new enterprise isn’t straightforward, however with an incredible workforce behind us, Rob and I couldn’t be extra assured in what we now have got down to obtain collectively.”

Along with his CEO position for SixSix, Rigoni has additionally been serving as a product and buyer expertise director at Versent, the place Frendo has been providers managing director for the previous 5 years. Earlier, the pair additionally labored collectively in senior positions at Sensis and Australia Publish.

Talking with CRN, Frendo mentioned Nexifi addresses a necessity within the Australian marketplace for nimble, outcome-based suppliers; “There’s a whole lot of consultancies on the market, however we place ourselves as an outcome-driven enterprise. We don’t see ourselves as a project-based organisation that flies in and flies out – we’re an answer, not an ingredient.”

With the SixSix product & digital expertise workforce transitioning to Nexifi, its twin managing administrators have additionally made the purpose that when it comes to recruitment (the corporate presently has 15 open roles), it might be concentrating on high-level expertise, however can even have a powerful give attention to individuals & tradition and place an equal emphasis on worker and buyer expertise.

Thus far, these to have joined the fledgling advisory embrace SixSix COO Peter Barclay in the identical position, and Kroum Klutchkov as head of digital engineering, the previous who likewise held senior positions at Sensis and Australia Publish and the latter ex-Versent. In keeping with experiences, Versent, which offered to Telstra for $267 million in 2023, will proceed its robust affiliation as a shopper.

In the end, Nexifi champions the nexus of product, consumer expertise and engineering; “We do not divorce the three, and what we have a tendency to search out after they come collectively is that we get the optimum consequence for the shopper,” mentioned Frendo. “We definitely spend a whole lot of time, maybe greater than different tech organisations, engaged on our product structure, providers ladder, and validation course of.”



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