Real Estate Agent Training Program For RE/MAX Europe

Digitalizing A Actual Property Agent Coaching Program For RE/MAX Europe

We’re very happy that we selected eWyse as a associate for our long-term venture. The venture is a crucial funding in our processes and high quality improvement, and eWyse met all our expectations by way of competence and communication. The workforce was absolutely devoted to the venture, collaborative and clear, and established nice cooperation with our firm. The venture was completed on time, and we achieved wonderful outcomes.
Stephanie Zeindlinger, Head of Regional Enterprise Improvement, RE/MAX Europe

Background

With over 50 years of expertise, RE/MAX is an actual property business chief and an unlimited world group. RE/MAX is altering and influencing the best way actual property is purchased and offered in Europe and the world.

With over 30,000 brokers in Europe, RE/MAX is a synonym for achievement and wonderful actual property enterprise follow. RE/MAX Europe community is continually rising. The reply to this development is investing in new strategies and superior coaching that equip RE/MAX brokers with the data and abilities to supply distinctive customer support and put the concentrate on clients’ wants.

In navigating the complexities of an eLearning improvement venture with each conventional and agile parts, spanning over 250 deliverables, efficient communication with the consumer was the cornerstone of success. It is the sensible instrument that ensured we have now aligned expectations, tailored to adjustments, and delivered outcomes that now resonate with their wants and targets.
Mario Buljan, CEO, eWyse

Problem

Shopping for or promoting a property, for many clients, is an emotional choice that profoundly impacts their lives. Actual property brokers play a pivotal function on this second and are key to making sure that the method is skilled and fulfilling for every buyer.

RE/MAX Europe acknowledged the calls for that rising applied sciences, buyer expectations, and market adjustments place upon their brokers, in addition to the necessity to revamp present trainings and provide new coaching strategies. This has once more established RE/MAX Europe as a pacesetter in innovation and an organization that places a robust emphasis on professionalism, coaching, and success.

RE/MAX Europe is current in over 40 European nations and counts over 30,000 brokers. To satisfy market circumstances and proceed to supply wonderful service to their shoppers, it’s essential for brand spanking new agent coaching to evolve with a purpose to present the very best buyer expertise, which within the context of actual property transactions means making certain consumer satisfaction and elevating the service to a brand new stage.

All RE/MAX brokers have the chance to take part in quite a few dwell occasions, each on-line and offline, and regional and native workshops, the place they will be taught in regards to the new developments in actual property, construct their abilities, and join with their colleagues. Nevertheless, the brand new agent foundational coaching was primarily hosted as in-person workshops solely, presenting challenges by way of excessive prices, accessibility, time and journey effort amongst different elements.

As well as, RE/MAX Europe produces their coaching content material in English, which then must be localized by all areas throughout their community, to swimsuit native languages and customs.

The reply to this distinctive set of challenges was the digitalization of present new agent coaching supplies and the creation of a translatable digital program appropriate for brand spanking new brokers becoming a member of the community. Digital coaching options provide on-demand help to all brokers, no matter their location, which they will entry anytime and match into their schedules. This contemporary strategy additionally permits brokers to maintain up with the newest applied sciences and implement them quicker of their work.

The problem was to create inventive programs that would come with efficient storytelling and interactive workouts to efficiently switch the required data and maximally have interaction the learners. We completed this in environment friendly collaboration with the RE/MAX’s SME.
Tajana Kovačević – Studying Architect, eWyse

Answer

RE/MAX Europe selected eWyse as their trusted associate for this necessary, large-scale venture. eWyse’s expertise in delivering balanced blended studying helped decide quite a lot of greatest practices from each worlds and create options tailor-made to the venture and consumer’s wants.

The venture lasted for one yr and required wonderful communication, venture coordination, and planning from either side. Milestones, processes, and venture administration documentation had been established initially of the venture and adjusted because the venture progressed, with enter from eWyse’s and RE/MAX Europe’s Challenge Managers.

A blended studying strategy, which included eLearning programs, face-to-face workshops, and webinars, was used to supply the brokers with high quality coaching and to attain the perfect outcomes. The interactive face-to-face workshops had been created by RE/MAX Europe trainers, whereas the digital facets of the coaching had been co-created by each events in a collaborative effort, leading to a complete and fascinating studying expertise for brand spanking new actual property brokers becoming a member of the community.

By way of the shut cooperation of an skilled Topic Matter Knowledgeable from RE/MAX Europe and eWyse’s Studying Architects, a digital data base was established for all brokers throughout Europe. Uncooked supplies had been offered to eWyse, and after a radical wants evaluation, venture targets and curriculum had been set and designed along with a number of suggestions rounds and enter.

Collaborating carefully with RE/MAX Europe Topic Matter Consultants, over 200 deliverables (eLearning programs, face-to-face coaching, and webinars) and supporting paperwork had been co-created, educating new brokers how you can comply with RE/MAX Europe greatest practices and construct the gross sales abilities wanted to shut their first transactions. Interactive and sensible content material was included in eLearning programs and different deliverables, together with use-case eventualities, storytelling, partaking workouts, and studying from expertise. Structured and helpful coaching will make an affect on the careers and permit brokers to set their very own profession targets.

Revamping of the coaching program included:

• Alternative of outdated info from present coaching and turning to new strategies, synthesizing the knowledge, and presenting it in an interactive and fascinating method.
• Implementation of contemporary applied sciences with the goal of offering the very best consumer expertise, and quick access to coaching by the LMS platform.
• Altering the present practices in actual property by setting new requirements targeted on gross sales tradition and buyer expectations, following the developments and calls for of contemporary clients and markets.
• Motivating the brokers to acknowledge the worth of steady training, encouraging development and improvement.
• Establishing a brand new visible id in all instructional supplies, shows, and different supplies that brokers put together for his or her work.

To make the coaching much more accessible within the largest RE/MAX Europe areas, along with the grasp English model, all deliverables had been translated and localized into six completely different languages. Translation was a collaborative effort completed by the RE/MAX areas, RE/MAX Europe and eWyse. Aided by enter from the RE/MAX areas, eWyse had the demanding process of localizing eLearning programs, and adapting the programs by adjusting the content material to suit the values and tradition of the audience. Coordination with the areas and with many stakeholders additionally required structured work, consideration to element, and thorough high quality management from eWyse’s Tutorial Designers, RE/MAX Europe, and the RE/MAX areas.

This venture was thrilling and difficult from the early begin to its finish – from developing with design concepts for the first pilot course to finalizing the final localized course variant. I imagine the complete eWyse workforce realized so much in regards to the significance of fine communication and artistic collaboration with shoppers.
Karmela Peček, Senior Tutorial Designer, eWyse

Outcomes

Wonderful and frequent communication from either side, respecting the deadlines, the suggestions course of, and the implementation of the 3C Framework contributed to the success of the venture. Teamwork, mutual respect, and the concentrate on high quality resulted within the improvement of high-quality coaching and the usage of the newest know-how (resembling 360-degree imagery).

With the digital coaching program, RE/MAX Europe managed to place itself as soon as extra as a pioneer within the business and additional enhance enterprise processes.

A few of the advantages of the venture embrace:

• Creating a brand new strategy to the coaching of recent actual property brokers.
• Spreading consciousness of crucial RE/MAX values, which is to supply the shoppers with top-notch service, and develop long-term and high quality relationships.
• Lowering the prices of dwell coaching and occasions, and a long-term revenue from the digitalized content material (accessible in the long term to numerous brokers in seven languages, with the potential to develop the coaching in different languages).
• Further price discount—manufacturing of recent coaching supplies or upgrading present programs made simple and based mostly on established designs, with simple add to the LMS platform.
• Maintaining with the adjustments available in the market, studying on the go with out the necessity to manage dwell coaching.

It was an thrilling alternative for me to work with gifted e-Studying specialists to co-create interactive and fascinating SCORM programs. As soon as an efficient workflow was established, we had been capable of create a powerful quantity of training supplies for our community, now utilized by hundreds of brokers throughout Europe of their native languages.
Stephanie Zeindlinger, Head of Regional Enterprise Improvement, RE/MAX Europe